Black Friday 2026 Early Access
Her birthday.
Kindy graduation.
Santa photos.
Christmas Day.
I know, Mama — so does mine.
30% off absolutely everything, including the pieces I've never discounted before. Put your name down and I'll email you a code the night before.
Go in first.
At 7pm on Monday I'll email you a code that opens the sale early. Sizes go in the first hour — they always do.
You're on the list.
Your code lands at 7pm on Monday 9 November — fourteen hours before the doors open to everyone else.
Have a look at what's coming while you wait, so you're ready.
One email when the doors open, then sale updates while it runs. Unsubscribe any time.
In before everyone else
7pm Monday, fourteen hours before the doors open to everyone. The best sizes and the hero pieces go first — this is how you get hers.
30% off everything
Including the pieces I've never discounted before. Your code unlocks it at 7pm Monday; from 9am Tuesday it comes off automatically.
Spend $300 · yours free
The Carnations Bag
$89, and she is not for sale — the only thing I've ever made that you cannot buy.
Made to go with the Carnations Mesh, in the same blush and the same little flowers. Spend $300 in the sale and she comes with your order.
Only 80 released. When they're gone, she's finished.
Fill your cart now.
Everything below is still full price tonight. Put what you want in your cart, and at 7pm on Monday your code takes 30% off the lot — no re-shopping, no hunting for a size that's already gone.
One honest note: a cart doesn't hold your size — nothing is reserved until you check out. And it won't follow you between devices, so fill it on the phone you'll have in your hand on Monday night.
From our founder
Hi, I'm Sarah.
Every piece I make starts with one girl, one morning, and a dress she won't take off.
This is the biggest sale I've run, and the only one where the Carnations Bag exists. I've put a small number aside, and when they're gone, she is finished for good.
Put your name down above and I'll see you Monday evening.
Big hugs, Sarah xx
Put my name down